Rubber Wristbands: How the Trend Started

Have you wondered how rubber wristbands became trendy?

You can see almost everyone wearing a rubber wristband. Since the “Livestrong” bracelet was released, these became popular and were used in different campaigns.

While the “Livestrong” bracelet helped make it a trend, it was already in the market for a long time. There are only a few people who knew about it after its earlier transitions that came in and out of fashion.

How did wearing rubber wristband started?

People started wearing rubber wristbands during the 1970’s. These were colored black as part of the anti-jewelry sentiment. It only became popular when celebrities wore them during the 1980’s. These, however, were not made of rubber but of silicone.

During the 1990’s these wristbands became available in thinner forms and different colors. These bracelets were called Jelly Wristbands which became popular among teens.

rubber wristbandsTeens swapped their jelly wristbands with friends and wore more than one color. Later on, these were banned in school grounds due to their sexual implications even if it was considered a myth.

A new type of rubber bracelet became popular after the Jelly Wristbands. These are thicker bands which were used to tie up broccoli and asparagus. People would take these bands off and wear it instead. It became a fad that manufacturers started selling these with cute messages printed on it. After a while, these bracelets faded from the limelight since it was uncomfortable to wear. These bands were made of real rubber and, unlike, this material stick to the skin and hair. I can also snap easily.

Rubber wristbands became popular once more when Lance Armstrong introduced the Live strong bracelets. It was used as a fund raising item for the Lance Armstrong Foundation.

The Lance Armstrong Foundation was established in 1997 after Armstrong survived cancer. It was started to help with cancer research and support both families and patients battling cancer. To help the campaign and raise funds, Armstrong teamed up with Nike to produce the Livestrong bracelets.

The Livestrong bracelets are yellow colored gel bracelets. These were commonly worn during sporting events. In 2004, these became a popular accessory in the United States and had 80 million bands sold worldwide.

Since the Livestrong wristbands became popular, different companies and organizations started using rubber wristbands in campaigns. These were customized, with their own messages printed on the bands, and were used as giveaway items or sold as fund-raising items.

Kids and Rubber Loom Bands

Wearing rubber bracelets have taken a new form with loom bands.

Loom bands are colorful, interwoven small rubber bands. These were woven using a plastic loom called a Rainbow Loom. Kids ages 7 to 14 use these to create bracelets which they wore themselves or exchange with friends. In some instances, these are sold. Recently, these bands became popular among adults, especially those with kids. Some of them even created their own instructional videos that feature different loom band designs.

Due to loom bands’ popularity, different companies and organizations started using it as another type of bracelet for their giveaways and fund raising items. And like other rubber bracelets, these were also customized.

Rubber wristbands are not really made of rubber but mostly of silicon. Before you try it on, make sure it is made of plastic you are not allergic to. Some loom bands are made of latex which can cause skin allergies. If you are planning to use these in your own campaigns, check its components first. What type of rubber was used? What color do you want? What message do you want printed on your bracelets? There are many manufacturers who can customize your bracelets for you. With their trendiness, these make great campaign materials.

Why throw when you can store?

Throwing stuff has never been easy because of several factors. First factor that prevents us from disposing of personal belongings is sentimental value. The sentimental value of an item makes it difficult for us to get rid of things that we actually don’t need anymore. One good example, are toys that your parents or loved ones gave to you as a gift when you were still young. Even though you know for a fact that you don’t have any use for these toys now that you’re a grown-up, you still find it hard to throw away these toys because you can’t let go of the emotional attachment you have on them or that you don’t want to upset the people who gave you these toys.

Unfortunately, the problem of not throwing away things that are of no use to you is literally piling up inside your home. The more stuff you decide not to get rid of, the more stuff that takes up space in your house. And sooner or later, time will come that you will finally need to decide to throw away all the things that are of value to you especially when you need space for your new-born child or you simply need additional space in your house.

Good thing that there is now a solution to your problem. You won’t need to decide to throw away stuff anymore. Why throw when you can store using a portable storage container.

portable storage containerSimply defined, portable storage container is an enclosed container made of steel that can be purchased, rented or leased that you can use for storing all your personal stuff that you are having a difficult time to dispose of. Instead of putting it inside your stock room, you now have the option to safely and securely place it inside a storage container that can be moved anywhere and anytime you like.

Before, storage containers are only used in the trucking industry where in companies rent large container vans to move goods and supplies from one place to another. But now, things have changed and there are companies out there that have seen the opportunity of using a movable storage container as an alternative remedy to storage problems.

Movable storage container is the better option that you can choose for your storing needs because of these reasons. First, it has more space compared to the space that your stock room can provide. Second, it is more convenient because it is movable, meaning you can decide where you want to put it anytime you want. Third, it is cheaper as compared to leasing a storage house where you can put all your valuable belongings. Fourth, it is more convenient compared to other storage options that are available to you.

But the most important reason, why choosing a portable storage containeris the better option, is the fact that it preserves all the memories about you that you don’t want to forget. There are things in life that you just can’t throw away, not only because of its sentimental value, but because there are items in your past that has played a huge role in shaping the kind of person you are at present. These are the kind of prized possessions that you should keep forever, literally and figuratively speaking.

With the introduction of a portable storage container as an option to your storing needs, the hard decision of disposing stuff that you don’t need, but you can’t let go because means a lot to you, will never be made again.

So why throw when you can store? This is one question that will never be asked again with the use of a portable storage container.

Chat Agent Service Overview and Terminology

Chat agent service is a feature in a business website that allows a customer or visitor to communicate with a chat agent or representative for their needs. Chat service allows a company to do what they must to satisfy their customers while the agent handles the customer’s needs to gain information on the business. Chat service operates very much like a call center, including the predefined but customized responses for customers who visit a business’s website. This makes it easier for customers to get the information they need without missing any details.

A chat agent is a person who manages, monitors, and processes the chats in the business website they are representing. They are not necessarily hired in the company whom they serve; rather, they are outsourced from their agency to process the chat services that their agency offers another company. Because chat agencies typically create predefined but customized responses for the customers’ recurring questions, a chat agent may only have to respond to a customer’s questions with a single click at a time. Because of this rather convenient system of communication, a chat agent can more easily manage their chat responses in order to foster good rapport with a customer.

Software as a service

chat agentChat agent service is an example of software as a service, abbreviated as SaaS. Software as a service is an umbrella term describing the extensive use of computer software for business, primarily in service-oriented fields. At present, there are different types of software to help companies manage their various business processes. There are accounting software products; there are warehouse management products; there are inventory management products; there are customer relationship management products. In many cases, these are integrated with one another to enhance business development continually.

In the case of chat service, chat function is closely integrated with customer relationship management software. This enhances customer satisfaction by keeping track of the business’s interactions with them. These chat conversations can track customer concerns so as to help the business improve themselves where the customer needs most. The contact details that chat services get from customers also enable chat agents to contact phone advertisers to efficiently market the business to the right people.

Cloud computing

Software as a service in general has a powerful presence in cloud computing. Cloud computing is a network model that allows online entities to store their data in online databases known as the cloud. In some cases like some chat services, companies may use scripts from the cloud to enable their chat functions rather than download a software that can potentially use up space on the hard drive. Cloud computing reduces the risk for losing data as the data is safe in the cloud where damaged hard drives does not affect them.

CRM

CRM stands for customer relationship management, a business process stemming from the philosophy that good customer relationship is the key to optimal business performance. CRM software involves recording customer interactions and then using these to improve services and, by extension, customer satisfaction. Sales force is a prominent brand with good CRM services. The best chat services involve integrating Sales force with their client company’s CRM software.

HIPAA

One thing that all commercial and service-oriented entities need to know when it comes to customer satisfaction is that they need to have credibility in order for customers to trust them. Credibility and competence can be proven with certification and accreditation. In the case of medical professionals and health care institutions, the chat services that their business website uses have to be compliant to the standards of the HIPAA.

The Health Insurance Portability and Accountability Act of 1996 regulates the use of customer information when health professionals use chat service. The HIPAA protects the privacy of patients at the hands of their physicians.

Content You’re Doing Wrong – SEO Services Flip The Tables on Content Marketing

Everyone has an opinion on how to build content today. You will find that no matter how hard you fight it, you will probably have an opinion on the matter as well. This is something that deserves a lot of attention, and should be done in the right manner. However, most people just take it with stride and start building elements of content that are going to cause a great deal of issue moving forward. You’ll find that as you publish what you deem is the best possible solution for your needs, you will end up losing market share overall. You may not think that this matters much, but it’s an absolute that you have to work on with how SEO services will be working with. When you look at how search engine optimization works on a professional level, you may never post the same kind of content again.

Turning The Tables

SEoFirst and foremost, ask yourself why you’re publishing content on any level. Are you doing it for your benefit or for the benefit of the end user? Think about that for a moment. If you can answer that with the truth being the end user, then you are on the right path. Any other answer is going to be wrong because the whole purpose of the content that is published online should in fact be for the consumer. If you aren’t publishing anything that people want to look for, then it’s all for nothing. This is a sad and lonely truth that you may not want to hear, but it’s an absolute that is worth noting.

In order to fully comply with what search engines deem the best possible content is simple, you have to start looking for what people want to read and what they are going to be pushing forward within the world of marketing today. You’ll find that the right pieces will be a matter of conjecture at first glance. It’s easy to get caught up with the wrong pieces of information and it’s easy to get lazy too.

The Look of Lazy Content

Go online and look at any amateur blog today. You will find that they are lazy in their approach to marketing and it will be evidence in a lot of different ways. You will find that the biggest issue that you will find within the world of content marketing is lazy production. For instance, you’ll find that one of the major components of proper SEO implementation is to use video marketing. You can use this to your advantage, but if you set up a page where you’re posting nothing but videos, you are going to end up losing out on the greater good that comes with marketing on a larger scale.

Lazy content looks like it was posted by an amateur. You are going to find this to be an absolute that is not going to change anytime soon. You’ll want to change things up if you want to gain leverage within the marketing world and that means that you will need to stop working with lazy content ideologies. The best content today is going to compel readers, and will definitely be found by those that search it. If you have bad or lazy content, then it will be reflected within the framework of your bounce rate.

Updating Sporadically

The next issue that people have when it comes to content marketing is that they don’t really look at a schedule. The schedule doesn’t matter as much as they are just pushing a lot of different elements moving forward. If you want to gain leverage within the world of marketing today, you will need to update on a schedule and you will want to move forward within the world of internet traffic generation that is directly related to a good schedule.

Schedules in place for content will help you not only gain leverage within the world of marketing, but it will give the end user a reason to come back. If they know that you’re updating things every weekday, you’ll have a follower that will come back. This is not something that will marginalize your reach, and will pay off dividends over time. However, you will end up losing market share if you end up losing sight of the importance of this overall. If you update whenever you have a whim of influence, you will end up losing out in the long term.

Blog Posts

In the world of marketing today, you will find that a lot of people are working on blog posts that are anything but interesting. Blogs can either be written well, or they can be written with the wrong ideas in mind. You will want to make sure that you’re creating leverage with blog posts that have separations between the content, the images, and other elements that you want to share. Taking a blog and updating big blocks of text is not a good thing to work within and will cause you to lose market share overall. It’s imperative that you should chase the right elements here and perhaps take a step back and see why no one is commenting, sharing, or interacting with your pages. At the end of the day, hire SEO services that will help you here.

The Evolution of TaylorMade Golf during the 90s

TaylorMade golf clubs gained explosive brand recognition during the mid-80s which altered the company from a struggling upstart business into one of the top golf club innovators in the world. In the mid-90s, TaylorMade bigwigs started designing a new line of golf clubs that would maintain the brand’s reign in the golf marketplace as it did when they launched the Metalwood driver.

In 1995, the company was expecting considerable revenues as they plan to present the new Burner Bubble club to the public. The new Burner Bubble driver allowed golfers to have a swift and faster swing without much force and it became the prototype for other metal drivers manufactured in different states. TaylorMade vice-president for marketing Mr. George Montgomery was determined to generate a huge marketing buzz through the Burner Bubble drivers. Montgomery schemed a marketing plan which demanded the company to shell out a record $18 million for advertising and marketing back-up which was twice the budget that they allotted to their marketing support in the previous years. The aggressive marketing structure for the Burner Bubble was proven to be successful when the TaylorMade golf company sold 500,000 golf clubs during the first eight months that they were released to the public.

The outcome of the Burner Bubble launch to the golf marketplace exceeded the expectations of the company. Revenues from the golf clubs climbed up to 90 percent domestically while international sales soared 50 percent hitting the company’s goalmouth with a projected $220 million total for 1995 alone. As Taylormade golf clubs boomed even further, bigger budgets were soon assigned to the company marketing scheme for the following years.

TaylorMade GolfIn 1996, TaylorMade CEO and President Mr. Charles Yash left the company to transfer to another struggling golf company. This unexpected change opened even more doors for Vice President Montgomery as he started handling TaylorMade’s worldwide operations. Montgomery was partly responsible for TaylorMade’s progress from the 6th spot to being 2nd largest U.S. golf manufacturer.

TaylorMade declared plans of expanding its production capacity and operations in 1997 to edge over their competitors. The company gave ways to larger progressions in their facilities including a 206,000 square foot main building, a 4,250 square foot engineering laboratory and a 6-acre club-testing range. The company opened this establishment in the hopes of obtaining a larger and more rapid golf club production in a year. The construction which was estimated to come into fruition in the early 1998, started construction in March 1997. As the company was advancing to wider and more aggressive plans, TaylorMade was offered a deal to help nurture their future aims. Salomon sold the interest of TaylorMade golf and other sports merchandise to noted international giant Adidas AG. Montgomery was positive that the corporate marriage between Salomon and Adidas would develop their growth plans even more and would help them secure more backing.

Settling at a $1.53 billion deal, TaylorMade found a new corporate umbrella in the company that was retitled as the Adidas-Salomon Group. This company fusion gave birth to even more impressive accomplishment for TaylorMade golf clubs as their domestic market share in Metalwoods soared up to 25 percent. Even TaylorMade’s golf bag sales saw rapid growth during the same year which promised Montgomery and company a more positive and brighter future. When the company officially transferred to their bigger facilities, they also announced their plans to release a line of golf clubs for kids.

Today, TaylorMade is touted as the leading golf equipment and apparel manufacturer in the world. In 2011, the company reached global sales of over $1 billion cementing their status as the world’s prime golf equipment company and innovator.

5 Ways To Get A Traffic Boom From Google Without Underhanded Tactics

When talking about traffic generation, most people aren’t sure how to get this done properly. The immediate answer that most people give is in regards to “black hat” SEO tactics. That could work for your initial launch, but if you want to stick around the internet and have a steady stream of organic traffic, you will need to take into consideration the penalties that will result from any underhanded tactics that you end up chasing. Even if you manage to outsmart Google for a day, you will not be able to for the long term and you’ll be fighting an uphill battle to get into their good graces.

No matter how old your site is, you can get a significant increase in traffic if you just look at the following 5 ways to get moving forward. These traffic generating tips are not only ethical, they are not going to penalize you with google, and use up to date SEO tactics.

Optimize Your Content Properly

Whether you hire a professional SEO firm or not, you need to make sure that all the content on your page is strategically written. From the home page, to the about pages, links, and other areas of the site. Making sure that all the content is written with the end user in mind is good, but you should also use language that pushes your call to action properly. Optimization strategies that do not have onsite optimization will be fleeting. Do not just launch your site, make sure that you painstakingly go through the text, add subtext, subtitles, headers, and sub headers. When in doubt, hire someone to do this, and make sure that you do not just throw together any old content and run with it.

Social Bookmarking Helps

SEOThese are not the same as social networks. Social bookmarking pages can help your content get a lot of traction. You’ll have to ensure that you have something worth sharing and voting on, and once you do that, you can definitely get a steady flow of interest. You’ll have to be careful with these sites because the community base that grows on these can be hostile towards spam. If you submit your link too often, and it shows that you’re “self-serving” in your approach, you very well may get banned.

Join a Forum and Be Active

One way to generate traffic on a constant basis, as long you as you are not spamming, is to join a forum. Join a forum about your niche and engage people in conversation. Put your full URL or a link to your site in your signature and post away. Just be careful with this, because you can easily get labeled as a spammer if you aren’t offering anything to the community. You have to pay close attention to what you’re talking about and how you’re promoting your site here.

Use Social Media To Your Advantage

Make sure that you have a full profile on all major social networking websites. You need to set them up and then be active. This can help you with SEO as well as traffic generation in general. If you can’t work on these pages often, then make sure that you hire a professional search engine optimization service to help you with this. It’s one of the many ways that you can gain traffic with the help of Google right now.

Sponsor An Event

Here’s one way to ensure that you get a nice bit of promotional consideration online. Sponsor an event and you could land yourself a link on the main page of the event. For instance, charity runs and things like that always need local sponsors and will in turn promote your business online and offline, which is a good way to gain notoriety and a bit of Google traffic through SEO and authority rankings.

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